Anita Krohn Traaseth (46) is the CEO of Innovation Norway, the Norwegian Government's most important instrument for innovation and development of Norwegian enterprises and industry. Prior she was the first female MD of Hewlett-Packard Norway. She started her career as a trainee at IBM and has held several executive positions in Norway. Krohn Traaseth studied communication and management at BI Norwegian Business School. At Harvard University she completed an executive leadership program and earned certification in strategy and innovation from Massachusetts Institute of Technology. Krohn Traaseth has received several awards, including Best Female Leader in the ICT Industry in Norway 2012 and Social Media Personality of the Year in 2013. Anita is also titled as “Top 20 Women in Business in Northern Europe”, “Top 50 Most Inspiring Women in European Tech” in 2015 and 2016 and "On the Radar of Emerging Thinkers globally #Thinkers50" in 2018. She is a mother of three, writer and author of the Norwegian best-selling book "Good Enough For The Bastards" - confessions of a female leader on Courage, Vulnerability and Credibility in 2014. Parts of the book income is donated to the #HearMyVoice initiative founded in 2015 with Plan Norway International to raise the voices of young women in the South.